Important Brand Equations Frequency of use equals frequency of brand affirming or brand switching behaviors. This equation helps explain why
What you'll find at Espresso Press
Products
A range of products for self publishing including graphics, templates, and more.
Free products to jump start your creative side.
Services
Affordable graphic design services that help you create a polished, professional digital presence.
Fast turnaround design services.
Advice
Blog posts that spark motivation and teach the business of design in self publishing for start ups.
Newsletter featuring the business of branding, creativity and more.
Designer Kits
Carefully crafted collections with designer elements that reflect professional design cohesiveness yet still allow you to be as creative as you want. Designer kits enable hundreds of creations for merchandise or other projects, from paper supplies to apparel.
Digital Printables
Digital printables created from various Designer Kits or originals. Variety printable paper goods.
Advertising Design Services
Ad design offered for one price through an easy form process. Try it today and receive a professionally designed ad. Digital ads offer ease for ROI. Quickly optimize conversion rates with digital ads. Professionally designed ads are a great place to start your brand or marketing campaign for one low price.
Social Media Design Services
Social Media Campaign Design Services offered for one price through an easy form process. Try it today and receive a professionally designed social media campaign on the platform your choice. Brand cohesiveness is crucial, get custom design products for multiple social media sites. Custom social media template design and Social Media Management also available. Contact.
How To Avoid Analysis
Actionable Research In an age of computerized data gathered at awesome speed there is no problem with the quantity of
How To Build Brand
Clearly Define User Groups There are two kinds of user groups or market segments that are brand assets, high index users
Creative Connections – Christmas
Christmas Card Recycle I finally got to sit down and do some promised craft projects over the holiday and I
Product Inspiration – My
My Fair Lady Wedding invitation designed with florals and elements from this collection. My Fair Lady Casual wedding invitation designed
How To Build Brand
High Value Brand Asset - Consistency A brand asset is one of many facets that comprise brand value bringing equity
How Packaging Builds Brand
The Forgotten Stepchild In Marketing Packaging is often considered the stepchild in marketing and too frequently separated from the selling
How To Build Brand
Can Promotion Kill Brand Equity? Yes! Can promotion build brand equity? Yes! Yes!Misdirected promotions can kill brand equity.Equity is ownership.A famous
Are You Heading Toward
Remaining Viable Through Growth One of the best problems to have when starting a business is rapid growth but it
Creative Connections – Artisan
Designer Perfumes One of the artisan businesses that can generate huge income potential is home made perfumes. Creating a custom designer
Creative Connections – From
Another Inspiring Creator I discovered another creator whose books and journals are creative, useful and beautiful. I wouldn't necessarily call
Creative Connections – Christmas
Christmas Card Recycle If you've ever wondered what to do with a pile of old Christmas cards this lady is
Creative Connections
Whisper Rose Collection Introducing Whisper Rose Collection Roses are a best selling item. I decided to create some additions that
Creative Connections
I love handmade cards. For a long time I used to paint and create my own but today I focus
Creativity In The New
My office looks like the office of most designers, full of books, magazines, graphic snippets and ephemera. I am a
Direct To Consumer Selling
The internet has made direct to consumer selling easier than ever. As resellers or custom design product stores reach more
Advertising Design Basics
Advertising has been the mainstay and backbone of many businesses for centuries and of course it began with print advertising
Creative Direction For Digital
Many digital startups begin as blog creators on WordPress or some other platform. Maybe they began as a small business
Take Advantage Of Free
Print, radio and television advertising used to be an expensive but necessary endeavor for business to reach out to customers.Today
Using Black And White
Do you get tired of being constantly surrounded by colorful images that seem to overwhelm the senses?I know I do.Today
Keys To Effective Layout
Keys To Effective Layout And Graphic Design What are the principles of effective graphic design?This the question that confronts all creatives
No design software, don't worry.
Complete your design with a monthly subscription to Adobe Creative Cloud and choose the software of your choice. Get started today for only $9.99 per/month, cancel anytime.
this week's freebie
Victoriana Two Sheet Digital Printable
Victoriana Digital Printable Sheets. Two paper collection of beautiful Victorian paper designs with flowers, fruits, ephemera and images; use for cover, collage tear projects or front and back page printing. Mix and match with other papers in your collection. Enclosed in 1 ZIP FILES (Don’t forget to download ALL FILES immediately after purchase). High resolution 300 ppi. Includes jpg and pdf files. What you will get: 2 Paper Sheets Printable 8.5×11″ jpg and pdf
Are you a digital creator of printables like the one above?
Get all of your design resources from Espresso Press saving you the time and hassle of resourcing publishing products. All elements carefully designed and/or curated to ensure a professional finished product. Click the above image to view designer kits. Get Adobe Creative Cloud monthly subscription below to begin designing your own great products!